Digital-and-Social-Plan – Grainvelocity

“I am not quite sure how digital or social is contributing to my business”

This is a million-dollar question. Several companies have started questioning the ROI of digital and social and is a major area of debate that has surfaced globally
We have a unique view of the contribution of digital and social for brands. We take an approach that is more suited to your user’s digital habits and suggests digital and social marketing investments that are very optimized to your particular business needs
We start with the approach that consumer consumption of marketing media has changed, that social media and mobile have taken a dominant share and that m- and e-commerce will become the most preferred retailer in the near term. Consumers will want fast, inexpensive and spontaneous ways of communicating their opinions about brands and purchase them

What we can do for you

We will give you a clear picture of your digital and social metrics you should monitor, determine target groups, identify amplifier platforms and recommend the investments you need to build impact through digital and social. We will also provide you with cost effective digital and social ideation and content production mechanisms that can help you optimize your investments levels

Finally we can deliver the look and feel of your integrated platforms that are aligned with our BRAND MATTERS module so that they are in line with equity
Going back to the question or ROI, all our solutions will be tied back to your key business metrics so that you can clearly see these linkages. As a free service, we also leave you with an approach for an effective digital social media planning and management that is linked with your overall Marketing plan

GR-DIGISCAN

As part of our GR-DIGISCAN service, we will first scan your particular digital and social impact and map it to the relevance of your business, differently if you are a service provider or if you manufacture goods. Most importantly, we will map your Business Needs with necessary Digital and Social Solutions to develop a clear and comprehensive digital and social roadmap customized for your organization

GR-DIGIPLAY

As a next step, as part of GR-DIGIPLAY we will work with your teams and external partners to identify the platforms and engines that make most sense for you to take up and develop and build prototypes of digital platforms and services that you can move to production phase (either with us or externally)

To learn more about GR-DIGISCAN & GR-DIGIPLAY please visit the SOLUTIONS section

How we will work with you

At Grainvelocity , we work as your partners during the entire process and can deliver one or all the above objectives based on your businesses requirements. We work through a combination of on-site and remote working for a pre-agreed duration of time. All projects and plans will have a validated P&L so you can plug it into your Budget or Long term Plans. Plans will be developed and aligned for implementation with your Marketing, Sales, R&D, Finance, Supply and Business teams. Last but not the least, we strongly believe in the power of knowledge sharing so all the proprietary tools we use during the above process will be available to your nominated teams at the end of the assignment
All we will require you to facilitate this journey is your passion for innovation and a pre-agreed share of time of your teams to participate in this exciting process

Reach out to us

If you would like to start discussing your Digital and Social Strategy, Plan and Investment requirements please immediately reach out to us for a free diagnostic of your Digital and Social scenario and help us develop a solution for you that is fully customized to your needs OR Just call us for a free consultation and demonstration of our services

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SERVICES

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